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CONSULTANCY

From observational documentaries to campaign films designed to win hearts and minds,
I bring clarity of story-telling to my work for corporate and charity clients.

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Clients

Mobirise

Areas of consulting expertise

  • COMMUNICATION – My forte as a consultant is to harness my expertise in story-telling in advising corporate, public sector and charity clients how to make the most out of their media budget. As a director, I’m constantly thinking about how best to communicate a piece of information, an idea, or a campaign message. I have experience handling multiple stakeholder relationships with diplomacy, and steering a film project through the choppy waters of sign-off with confidence.
  • TRAINING  – Drawing on the contributions of a team of talented collaborators, I create and deliver bespoke training packages covering the entirety of film commissioning, production and post-production. With a natural educator's instincts, I find it easy to spot a team's training needs and structure a tailored response. 
  • WRITING  – With a background in journalism and publishing, I write compelling proposals and pitches, shooting and voice-over scripts.  I also write for radio, with credits on BBC Radio 4, Radio Ulster and Radio Foyle.

Project Highlights

Unbias: An interactive, bespoke training experience exploring unconscious bias in the workplace

© Touchcast is a communications platform that allows users to create and engage with interactive video. Unbias is a bespoke training experience created for Touchcast’s FTSE 100 / Fortune Global 500 clients 

Collaborating closely with Touchcast’s CEO Paul Field and a production team of 7, I wrote treatments, shooting scripts, created the game’s structure, narrative and evaluation tool, and self-shot sequences and interviews on location in the UK, the USA, India, and Sweden.

In order to save on licensing costs, I proposed that Touchcast should shoot its own stock footage. Paul Field later praised this “inspired, high-risk” strategy.

Centred on a 35-minute documentary, Unbias explores complex issues of unconscious bias in the workplace. The interactive experience offers 15 hours of optional additional content, from additional films, web links, and psychological quizzes, to a branching-narrative game in which players run through a team leadership scenario.


This inspiring and informative training experience has been translated into 7 languages and watched by more than half a million people on 5 continents.

Project highlights

100 Years of Women in the British Transport Industry: 
A suite of short films for Transport for London & Women in Transport's campaign to attract women to the industry

Mobirise

I was approached by Transport for London to create a suite of short films celebrating the 100th anniversary of women working in the British transport industry. 

Keen to tell this extraordinary story, I came up with the creative proposal, cast the contributors, researched archive content, directed on location, and collaborated with editor Lawrence Axe to create a suite of films that exude humour and optimism.

Unbias ©: Touchcast. Camera, Unbias: Anke Luedddecke, Clare Wales. 

Camera, 100 Years of Women in Transport: Carlos Homer